Mentor

Patty Castaneda

Based in Mexico City

Patty is a UI / UX designer who gravitates towards creative strategy, HCD, branding, CRO, illustration and a bit of coding. She’s worked with companies such as Kissmetrics, Dice, Roc Nation, and more. She designs for user needs and is fond of JTBD for user research and of atomic design for lean-agile prototyping.As a former San Francisco in-house worker bee, Patty is now a nomadic freelancer.