“So, what exactly is it that you do again?”
Since most people aren’t familiar with the term “UX design”, or how it relates to everyday life, answering this question as a UX/UI designer can be a challenge. And most likely, you’ve tried in the past, and folks were no clearer after your answer than they were before they asked.
To add to the confusion, there are all the other exotic job titles out there in our industry to contend with—including product designer, which is essentially another name for UX/UI design, but is often mixed up with the design of physical products (actually called “industrial” design).
And then, of course, there’s the assumption that people commonly make as soon as they hear the word “designer”, namely that you’re a graphic designer (or if you’re lucky, a fashion or interior designer).
However, there are opportunities to break through the bamboozlement. Although the term “UX design” isn’t widely understood outside the design industry, everyone does understand the difference between good and bad experiences with digital products and other everyday things.
Whether you’re new to the design industry, or a seasoned pro, here are a few easy tips to help you explain your job to friends and family this holiday season!
1. Describe UX Design as it Relates to You
UX Design is a process for creating meaningful and delightful experiences for users. However, while this makes sense to fellow designers, the description may still not mean a lot to someone unfamiliar with the tech industry.
Reframing the definition to relate specifically to your role automatically makes the topic of conversation more engaging for family and friends. After all, they’re more interested in knowing what you do, rather than what the entire industry is up to.
For example, if you work as a UX Designer for a recipe finder mobile app, you could explain how you help make it easier for people to find and share recipes using their phones.
Talk about what excites you about your job, and explain the challenges you get to tackle at work. Sometimes getting straight into the details can help others grasp what an average day really looks like in your work.