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A person who never made a mistake never made anything. American saying

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There are three responses to a piece of design – yes, no, and WOW!. Milton Glaser

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Beauty and brains, pleasure and usability: these should go hand in hand. Don Norman

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If you do it right, it will last forever. Massimo Vignelli

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The details are not the details. They make the design. Charles Eames

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People ignore design that ignores people. Frank Chimero

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Delay always breeds danger. To protract a great design is often to ruin it. Miguel de Cervantes

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There is no such thing as a boring project. Only boring executions. Irene Etzkorn

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Any product that needs a manual to work is broken. Elon Musk

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If you think good design is expensive, you should look at the cost of bad design. Ralf Speth

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Design is not just what it looks like and feels like. Design is how it works. Steve Jobs

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You cannot understand good design if you do not understand people. Dieter Rams

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Good design is good business. Thomas J. Watson

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It’s very easy to be different, but very difficult to be better. Jony Ive

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If you don’t love what you do, and do it with a passion, you probably won’t do it very well. Woody Pirtle

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